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Principles

Square Neck Button Midi Dress

$68.60$98.00Save 30%
Colour: Black
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Prices include all duties and tariffs. Standard Shipping Only $9.99
Eligible for return within 28 daysExclusions apply. Please see our returns policy
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At a Glance
Flattering square neckline
Versatile daywear styling
Chic button detail
Easy machine washable
Comfortable midi length
Description
  • Structured square neckline with wide shoulder straps for a polished yet relaxed daywear silhouette
  • Tonal pinstripe texture across the woven fabric adds subtle visual interest and dimension throughout
  • Button placket detail at the bodice brings a charming, considered finish to the front
  • Defined waistband creates a neat, shaped waist before flowing into a full, midi-length skirt
  • Woven cotton-blend fabric offers breathability and structure, making it a reliable choice for warmer days

This midi dress from Principles strikes the perfect balance between effortless and put-together, making it an ideal choice for a wide range of daytime occasions. The square neckline and button bodice give it a timeless, considered feel, while the full skirt and midi length keep things comfortable and easy to wear throughout the day. Style it as the model does - with strappy flat sandals and a woven tote bag for a relaxed, warm-weather look that works beautifully for a weekend brunch, a leisurely afternoon at a garden café, or a casual family gathering. For a slightly more dressed-up daytime feel, swap the sandals for block-heeled mules and add a pair of simple gold bangles. The pinstripe texture means this dress carries its own visual interest without the need for bold accessories, so keep jewellery minimal and let the silhouette do the talking.

SKU: PDD12717-105-18

*Pricing Policy

Prices include all duties and tariffs. Our percentage off promotions, discounts, or sale markdowns are customarily based on our own opinion of the value of this product, which is not intended to reflect a former price at which this product has sold in the recent past. This amount represents our opinion of the full retail value of this product today based on our own assessment after considering a number of factors. That’s why before checking out, it’s important you acknowledge that you understand this. Cool with that? Great, happy shopping!
Product Details & Care

Main: 50% Polyester 50% Cotton. Machine Washable.

Shipping

USA Standard Shipping

$10.99

6 - 8 Business days (Mon - Sat)

USA Express Shipping

$14.99

Up to 3 - 4 business days

Canada Standard Shipping

$16.99

7 - 10 business days

Canada Express Shipping

$29.99

Up to 4 business days
Returns

As of 05/15/2025 we do not provide cash refunds. For any orders placed before the 05/15/2025 which are subsequently returned we will honour a cash refund. Upon returning your item, you will receive credit to your boohoo account or as a voucher.

Something not quite right? You have 28 days from the day you receive it, to send something back.

Please note, we cannot offer refunds on fashion face masks, cosmetics, pierced jewellery, adult toys and swimwear or lingerie if the hygiene seal is not in place or has been broken.

Items of footwear and/or clothing must be unworn and unwashed with the original labels attached. Also, footwear must be tried on indoors. Items of homeware including bedlinen, mattresses and toppers, and pillows must be unused and in their original unopened packaging. This does not affect your statutory rights.

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